HiHi reviews: Pros, cons and features
If you’re searching for HiHi reviews, you’re likely comparing business phone systems and want to know whether HiHi is the right fit before you commit. HiHi is a UK-based phone system built around an Android-powered deskphone with built-in video calling. It’s a distinctive product in the market, but it’s not for everyone.
This review covers what HiHi offers, what real customers think (the good and the bad), pricing considerations, and how it compares to alternatives.
Verdict overview: is Hihi worth it?
Overall score: ⭐ 6.8/10
HiHi offers a genuinely innovative piece of hardware. The Android-based touchscreen deskphone looks and feels modern, and built-in video calling sets it apart from standard VoIP handsets. For businesses that want a premium deskphone experience with a familiar smartphone-like interface, it delivers.
However, customer feedback highlights some real concerns around contract length and transparency. Reports of lengthy terms (some as long as seven years) and renewal clauses that extend contracts further are a recurring theme in Hihi reviews.
If you’re considering HiHi, reading the contract carefully before signing is essential.
Who is HiHi best suited for?
Based on the product’s strengths and what customers say, HiHi tends to work best for:
- Businesses that want touchscreen deskphones with a modern, intuitive interface
- Teams that use video calling regularly and want it built into their desk phone
- Organisations already using Google Workspace or Microsoft 365 (the Google-certified device syncs contacts, calendars, and emails)
- Small to mid-sized businesses with office-based staff who spend most of their time at a desk
- Companies that value hardware aesthetics and want a phone that feels more like a tablet than a traditional handset
HiHi may be less suited for very small businesses, remote-first teams who rarely use a desk phone, or businesses that want a purely software-based phone system with no hardware commitment.
What does HiHi offer?
HiHi’s product range centres on the HiHi4 deskphone and its companion apps.

HiHi4 deskphone
The HiHi4 is an Android-powered touchscreen desk phone with a detachable tablet. It’s Google certified, giving you access to the Google Play Store and apps like Gmail, Calendar, and Google Contacts directly on your desk phone. The interface is designed to feel like a smartphone, which makes it intuitive for most users.
Built-in HD video calling works between HiHi devices, so teams can hold face-to-face conversations from their desks. The detachable tablet can be undocked and moved to a different base (at home, for example), which adds some hybrid working flexibility.
HiHi Connect mobile app
HiHi Connect lets you make and receive calls on your business number from your mobile phone. Your personal number stays private. You also get access to your company phonebook from the app, so you can stay connected when away from your desk.
Call management features
Beyond the hardware, HiHi includes standard business phone features:
- Call recording and playback directly from the deskphone
- Call parking, forwarding, and transfer
- Hunt groups and auto-attendant
- Voicemail
- Global address book and shared company directory
HiHi reviews: what are the pros and cons?
| Pros | Cons |
|---|---|
| Innovative Android-powered deskphone with a modern, smartphone-like interface | Long contract terms reported by some users (up to seven years) |
| Built-in HD video calling as standard between HiHi devices | Pricing not published publicly; quote-based only |
| Google certified with Play Store access for added flexibility | Contract renewals on upgrade can extend terms further |
| UK-designed, developed and supported | Some negative reviews linked to former 4Com Technologies branding |
Still weighing up your options?
Our UK-based team is happy to walk you through how VoIPSure compares to HiHi, with honest advice and no sales pressure.
HiHi pricing: what to expect
HiHi does not publish pricing on its website. You’ll need to request a quote, which typically comes after a sales consultation.
This is worth flagging because it makes it harder to compare costs upfront against other providers. Some customers have noted that total contract costs were higher than expected once all elements were factored in.
Contract lengths have been a point of discussion in HiHi reviews. Some customers report terms of up to seven years, and upgrading to a newer HiHi model (such as moving from HiHi3 to HiHi4) can come with a contract extension.
Our advice: before signing anything, ask for a full breakdown of costs over the entire contract term. Understand exactly what happens at renewal, what the upgrade terms look like, and whether there are break clauses.
What do real customers say? HiHi review ratings
HiHi Limited has around 3,036 reviews on Trustpilot with a 4-star rating at the time of writing.
Positive feedback
A common theme across HiHi reviews is praise for the installation engineers and the quality of the hardware itself.
Many customers describe the setup experience as professional and well-managed, with engineers taking time to explain the system. One reviewer on Trustpilot noted that their engineer was “very helpful and friendly” and that the installation was explained clearly without feeling rushed.

Others highlight the hardware design and the ease of use, particularly for teams familiar with smartphones and tablets.
Areas of concern
Alongside the positive feedback, some HiHi reviews raise concerns that are worth considering.
Contract terms are the most recurring issue. One Trustpilot reviewer described their experience by saying the “contract handcuffs you” and that they were counting down the days until it ended.
Other reviewers mention experiences with high-pressure sales tactics and costs that weren’t fully clear at the point of sale. A Compare Your Business Costs review highlighted that while only 2% of reviews on Trustpilot are one star, the negative ones frequently mention contracts of up to seven years with no break clauses, and that each upgrade offer can reset the contract clock.

These reviews don’t necessarily mean HiHi is a poor product. But they do suggest that understanding the full commercial terms before committing is important.
A better alternative to HiHi: why businesses choose B4BC
For businesses comparing HiHi reviews and looking for an alternative approach, B4BC offers a different model. Rather than tying your phone system to proprietary hardware, B4BC’s VoIPSure platform is a fully hosted cloud phone system that works across any device: desk phones, mobiles, laptops, and softphones.

Flexible contracts with no long lock-ins
One of the biggest differences between B4BC and HiHi is the contract approach. B4BC offers flexible terms, so you’re not locked in for years. You can scale your system up or down as your business changes, without worrying about renewal traps or lengthy commitments.
24/7 UK-based support
B4BC’s support team is entirely UK-based and available around the clock, 365 days a year. You’ll speak to real people who know your setup. With a 4.8 out of 5 rating on Google Reviews and over 380 five-star ratings, customer satisfaction isn’t just a claim.
Works on any device
VoIPSure isn’t tied to one specific deskphone. You can use it on standard IP desk phones, on your mobile via a softphone app, or on your laptop. That makes it ideal for remote, hybrid, and office-based teams without locking you into specific hardware.
Other key features include:
- Call routing, call recording, and voicemail-to-email
- CRM integration with popular business tools
- Video conferencing capabilities
- Same-day installation available
- Number porting from any provider
- Award-winning UK telecoms provider with 20+ years of experience
Our verdict
If you want a capable business phone system without being locked into long contracts or tied to specific hardware, B4BC is worth a serious look. VoIPSure matches or exceeds HiHi’s core calling features while giving you significantly more flexibility in how and where you use it. And with UK-based support available 24/7, you’ll always have someone to call if something needs sorting.
Get in touch with B4BC to find out how VoIPSure compares for your business.
HiHi reviews FAQs
HiHi is a cloud-based phone system built around a touchscreen deskphone that runs on Android. Calls are delivered over your broadband connection using VoIP (Voice over Internet Protocol), so you don’t need traditional phone lines. The HiHi4 deskphone connects to your internet via a router, and because it runs Android, you can download apps from the Google Play Store directly onto the device. You can also use the HiHi Connect app on your mobile to make and receive calls on your business number when you’re away from your desk.
HiHi Ltd is 100% owned by 4Com Group Limited, a UK-based telecoms provider headquartered in Bournemouth. 4Com sells, installs, and supports HiHi phone systems across the UK. The HiHi product was designed and developed in the UK, and 4Com describes itself as a Platinum Partner of HiHi. In practice, when you deal with HiHi, you’re dealing with 4Com.
HiHi and 4Com are closely connected but not exactly the same thing. HiHi is the phone product, and 4Com is the company behind it. HiHi Ltd is wholly owned by 4Com Group Limited, making 4Com the parent company. When you buy a HiHi phone system, your contract, support, and billing are typically handled by 4Com. Some customers have noted that this relationship wasn’t made clear to them upfront, so it’s worth being aware of before you sign up.
This depends on your specific contract terms with 4Com, so the first step is to check your agreement carefully. Some HiHi customers have reported fixed-term contracts of several years, and early termination may involve paying the remaining balance of your contract. If you believe you were misled about the terms, you can raise a formal complaint with 4Com directly. If that doesn’t resolve the issue, you can escalate to the Communications Ombudsman or Ofcom. It’s always worth asking 4Com about any exit options, as some customers have negotiated terms. If you’re looking to switch to an alternative provider, B4BC can advise on the transition process and help you understand your options.